‘Poppy Playtime’ Video Game Creators on Chapter 5’s Massive Launch, Film Adaptation and Plotting Chapter 6: ‘What Comes Next Has to Really Hit Hard’

By Jennifer Maas

Jennifer Maas

TV Business Writer

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Survival horror game “Poppy Playtime” launched its fifth installment Feb. 18, breaking records set by the video game franchise’s previous debuts with 110,000 units sold in the first three hours, 175,000 on Day 1 overall and 275,000 by the end of its first week of availability.

From indie developer Mob Entertainment, “Poppy Playtime: Chapter 5” also topped the rankings of global sales on Steam during its launch and was the No. 1 game on Twitch that day. With the game currently sitting at a “very positive” 80% review on Steam, fans are already clamoring for details about what comes next for “Poppy Playtime” — especially given the fact many players thought “Chapter 5” would be the conclusion of the story that first debuted in 2021.

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