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Chronicle Media Takes Aim at Content’s Discovery Problem

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CitrixNews Staff
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Chronicle Media Takes Aim at Content’s Discovery Problem
Oct 19, 2026 6:05am PT Chronicle Media Takes Aim at Content’s Discovery Problem

Variety's 'Strictly Business' podcast features conversations with industry leaders about the business of media and entertainment

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Andrew Wallenstein

President and Chief Media Analyst

awallenstein See All Add us as a Google Preferred Source Aaron Sisto Scott Greenberg Chronicle Media Oct 19 2026 ©2022 Fox Media LLC CR: Drew Herrmann/FOX Courtesy of Chronicle Media

The explosion of content across social platforms has made producing and distributing entertainment easier than ever. Finding the right audience for it is another matter.

Chronicle Media is betting artificial intelligence can help solve that problem. The San Francisco-based startup helps studios, brands and creators determine who is most likely to engage with their content — and how best to reach those consumers across platforms including YouTube, TikTok and Instagram.

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