Asia Video Content Spend to Hit $15 Billion in 2026 as Streaming and Local Film Draw Capital, Media Partners Asia Report Finds

By Naman Ramachandran

Naman Ramachandran

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• Asia Video Content Spend to Hit $15 Billion in 2026 as Streaming and Local Film Draw Capital, Media Partners Asia Report Finds 1 hour ago
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Spending on video content in seven major markets across Asia is expected to climb to $15.1 billion in 2026, according to Media Partners Asia‘s “Asia Video Content Dynamics 2026” report. Streaming and local film account for nearly all new spending as television budgets shrink.

The study covers India, Indonesia, Korea, Malaysia, the Philippines, Thailand and Vietnam. MPA puts 2025 spending across the seven markets at $14.8 billion and projects it will reach $15.4 billion by 2031.

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