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Naman Ramachandran
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TBS TBS drama “Vivant” outdrew every other streaming title across Asia last month, excluding China and India, becoming the first Japanese show to top ampd Analytics’ regional monthly ranking since the measurement firm began tracking the market.
The finding comes from a new ampd Vision report titled “Vivant: A TV Broadcast Hit, Streamed.”
“Vivant,” which launched its second season in July as part of TBS’s Sunday Theater slot, pulled in 15.6 million unique viewers regionwide in August, with 15.1 million watching in Japan alone. That figure equals a quarter of the 61.4 million viewers ampd tracks across Japanese VOD, according to the report from ampd Analytics, the streaming measurement arm of Media Partners Asia (MPA).
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