UTA Agent Paul Coggiola Exits to Head New Creators Division at LIFT Sports Management

By Todd Spangler

Todd Spangler

NY Digital Editor

Latest

• Meta’s Instagram Agrees to Add Disclaimer to Use of PG-13 in Describing Teen Accounts After Movie Studios Threw Legal Flag 1 hour ago
• Variety Lands Two 2026 Webby Awards Nominations 2 hours ago
• Alex Cooper Sets YouTube Reality Competition Show Featuring ‘Mormon Wives’ Stars Dakota Mortensen, Demi Engemann and More ‘Polarizing’ Figures 19 hours ago

Veteran agent Paul Coggiola has left UTA to lead LIFT Creators, a new division of athlete-representation firm LIFT Sports Management focused on digital influencers.

Coggiola will serve as president of LIFT Creators. At UTA, he led the agency’s sports crossover team. At LIFT, he’s already signed clients to join him at the new agency including Kickball Dad, Sydney Carter (managed by Taylor Burner at Agency 3-2), Stu Holden, Treasure Wilson (managed by Regina Harris at DBA), RainbowDads (managed by Mack Davey at DBA), Imperial Hal, and DougDoug.

Related Stories

Netflix Makes Cuts to Global Product Team as Part of Reorg