Unifrance President Gilles Pélisson Discusses Industry Challenges, Winning Strategies Ahead of Rendez-Vous Market in Le Havre

'Hyper-distribution' can be scary, but it is leading to real advantages and increasing the international reach of shows on a wide range of channels and platforms, Pélisson notes

By Ed Meza

Ed Meza

@edmezavar

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The French audiovisual sector is gearing up for the Unifrance Rendez-Vous in Le Havre, not only France’s premiere TV programming market but also an industry confab offering a clear assessment of how business trends and global developments are reshaping the domestic playing field, from evolving distribution models to programming increasingly tailored for export.

Speaking to Variety ahead of the event, which runs Sept. 7-10 in Normandy’s famed port city, Unifrance President Gilles Pélisson discusses the pressing issues facing French distributors and producers and the continuing strength of local content on the international market.

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