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UFC’s Event Sellout Spree Powers TKO Q3 Earnings

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CitrixNews Staff
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UFC’s Event Sellout Spree Powers TKO Q3 Earnings
Nov 4, 2026 1:38pm PT UFC’s Event Sellout Spree Powers TKO Q3 Earnings

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Cynthia Littleton

Business Editor

@Variety_Cynthia See All Add us as a Google Preferred Source LOS ANGELES, CALIFORNIA - SEPTEMBER 19: Dooho Choi (L)of South Korea fights with Patrício Pitbull of Brazil during their featherweight bout during UFC 331: Van v Pantoja 2 at Crypto.com Arena on September 19, 2026 in Los Angeles, California. (Photo by Luke Hales/Getty Images) Getty Images

UFC had the wind at its back in the third quarter with a string of sellout events that pushed revenue and adjusted earnings for the league’s parent company, TKO, to new heights.

UFC delivered double-digit gains in the quarter across all key measures. Revenue climbed 60% year-over-year to $519.2 million, thanks to a $132.3 million increase in media rights, production and content revenue. Live events and hospitality revenue spiked by $36 million, in addition to a $20.5 million increase in partnerships and marketing revenue and a $5.2 million boost in consumer products licensing and other revenue.

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Originally reported by Variety. Read the full story at the original source.