Ubisoft Adopts Massive Entertainment as Name of Studio Group Led by Christoph Hartmann

By Todd Spangler

Todd Spangler

NY Digital Editor

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Games company Ubisoft has landed on a name for what it has been calling “Creative House 2,” led by general manager Christoph Hartmann, the former head of Amazon Games who recently joined the team.

The group is being named Massive Entertainment, adopting the name of Ubisoft’s Sweden-based studio that has been part of the company since 2008. Massive Entertainment is the global label for titles including Tom Clancy’s “The Division,” “Ghost Recon” and “Splinter Cell,” alongside new original IP including “March of Giants,” a multiplayer online battle arena game Ubisoft acquired from Amazon (where it was previously developed by Hartmann and his team).

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