Uber customers in the United States can now book hotels directly through the app, one of several new features announced Wednesday that pushes far beyond the company’s original ride-hailing purpose and even deeper into its users’ lives.
Uber announced the new hotel booking feature on Wednesday during its product-heavy annual Go-Get event in New York City. At launch, Uber customers will have access to more than 700,000 hotels worldwide through a partnership with Expedia Group, the travel company that Uber CEO Dara Khosrowshahi led for 12 years.