Although TikTok is widely described as a social media giant, it’s been gradually moving beyond that category. Over time, the video app added TikTok Shop, a map for local discovery, robust search, games, and so much more. Recently, it’s added hotel booking capabilities and is pursuing a fintech license.
It appears that TikTok is taking steps to evolve into a “super app,” a single platform where users can do much more than just watch and share videos and that can actually handle a wide range of needs in one destination.
