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The Shocking Success of ‘Backrooms’ and ‘Obsession’ Should Be a Memo to Hollywood: You Need What’s Outside the Box

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CitrixNews Staff
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The Shocking Success of ‘Backrooms’ and ‘Obsession’ Should Be a Memo to Hollywood: You Need What’s Outside the Box
May 30, 2026 11:04am PT The Shocking Success of ‘Backrooms’ and ‘Obsession’ Should Be a Memo to Hollywood: You Need What’s Outside the Box

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Owen Gleiberman

Chief Film Critic

@OwenGleiberman See All OBSESSION, Inde Navarrette, 2025. © Focus Features /Courtesy Everett Collection ©Focus Features/Courtesy Everett Collection

“Thinking outside the box” is a phrase that tends to be used by those who are stuck inside the box. It means something real, but it’s also corporate-speak for having an actual imagination — the audacity to make something that wasn’t commanded or formatted. Given that, this is sure to go down as the weekend when thinking outside the box started to look sexy in Hollywood again.

The makers of comic-book movies, “Star Wars” movies and most rom-coms and horror films live inside the box. But not the creators of “Backrooms” and “Obsession,” two horror movies that take you places you’ve never been. Evidently, a lot of people want to go there. “Backrooms,” an experimental head-game creep-out (at moments it’s a bit like “The Blair Witch Project,” though 10 times weirder), is set to make $85 million this weekend; that number is insane. And “Obsession,” after opening May 15 with a $17 million weekend, went up its second weekend (to $24 million); that’s insane too. (It defies the laws the box-office gravity.)

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