Imax CEO Richard Gelfond has no illusions about his newfound popularity. People are calling his phone and cozying up to him like he could have gotten them inside Taylor Swift’s wedding at Madison Square Garden. But no, what they really want is a golden ticket to a preview of “The Odyssey,” Christopher Nolan’s epic that was shot entirely with Imax cameras. Forecasting the frenzy, Imax put opening-weekend tickets on sale a full year in advance and saw them sell out in a matter of hours.
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