The 2026 World Cup’s Most Stylish Moments: From Erling Haaland’s Birkin Collection to Kylian Mbappé’s Dior Ensembles

By Anna Tingley

Anna Tingley

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At the 2026 FIFA World Cup, football’s biggest stars turned team arrivals and training camp entrances into their own kind of global runway.

Fashion has always been embedded in the sport but this year’s tournament made the relationship impossible to ignore. Rather than just releasing national jerseys, brands built entire fashion collections around teams. Nike partnered with Jacquemus on a sleek French national team capsule; Adidas linked with Willy Chavarria on a lineup of Mexico jerseys, tracksuits and shorts; Puma, Palace, Corteiz and Gap all released football-inspired collections; and Argentina’s Kith jersey, modeled by Lionel Messi, became the most coveted streetwear collectible of the season.

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