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Naman Ramachandran
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HBO The Tourism Authority of Thailand (TAT) has launched “Amazing Locations: From Scene to Scenic,” a campaign built to convert the country’s rising profile as a filming destination into lasting tourism, as productions ranging from “The White Lotus” to “The Challenge” Season 42 continue to draw international attention to Thai locations.
TAT deputy governor Nithee Seeprae says the campaign grew out of watching how quickly the “set-jetting” trend has taken hold among travelers who plan trips around what they have seen on screen.
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