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Takeaways From Variety’s True Crime Summit at SXSW 2026 With Natalie Morales, MrBallen and More

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CitrixNews Staff
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Takeaways From Variety’s True Crime Summit at SXSW 2026 With Natalie Morales, MrBallen and More
Mar 18, 2026 10:00am PT Takeaways From Variety’s True Crime Summit at SXSW 2026 With Natalie Morales, MrBallen and More

By Payton Turkeltaub, Arushi Jacob Jennifer Holness, Sidney Fussell, Chloé Rochereuil, Patricia E. Gillespie, Rachel Mason, Bayan Joonam and Kate Aurthur at the Variety True Crime Summit presented by Investigation Discovery during the 2026 SXSW Conference and Festival held at Assembly Hall on March 13, 2026 in Austin, Texas. Anna Webber

The cultural obsession with stories of real-life stories of mystery, justice and deception was spotlighted at Variety’s True Crime Summit presented by Investigation Discovery at SXSW on Friday. 

The most influential voices in the true crime space lead the day’s programming, which included industry experts like Nancy Grace, who had a keynote conversation with Variety publisher, Dea Lawrence; Mary Robertson, who directed “Quiet on Set”; Natalie Morales, from CBS News’ “48 Hours”; and John Allen, the podcaster and YouTube star behind “MrBallen.” Over the course of the summit, panelists covered everything from where they begin their investigations to how producers decide on a story. 

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