Sony TV Chief Keith Le Goy on Why PlayStation 5 FAST Channels Are Set Up for Success: 40-50 Million People ‘Incredibly Engaged With That Platform’

By Jennifer Maas

Jennifer Maas

TV Business Writer

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Sony struck synergy gold last month with the introduction of “Live TV on PS5,” an offering of more than 100 free ad-supported video channels available via the PlayStation 5 video game console.

Backed by Sony Pictures Television, the venture is a chance to get the IP available to Sony TV (and the ads that can be tied to it) in front of a massive audience that is usually spending their time on gaming consoles, well, gaming.

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