Roku Tops 100 Million Streaming Households

By Todd Spangler

Todd Spangler

NY Digital Editor

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Roku no longer regularly releases figures for its installed base. But now it’s touting a new milestone: The company says it has surpassed 100 million streaming households worldwide.

The number includes households that watch TV using a Roku streaming player, a first-party Roku-made TV, or one of the Roku TV models from hardware partners. Roku defines “streaming households” as the number of distinct user accounts streaming on its platform in a given 30-day period.

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