Rocky puppeteer James Ortiz working on the set of 'Project Hail Mary.' Jonathan Olley/Amazon Content Services Project Hail Mary snatched the best of show prize at the 2026 Golden Trailer Awards for its trailer entitled “Chance” from Amazon MGM Studios and Wild Card Creative.
The Golden Trailer Awards celebrate the best in motion picture and digital marketing previews, which includes trailers, commercials and posters. The 2026 awards ceremony was held Thursday night at the Saban Theatre in Beverly, where Morgan Jay served as the night’s host.
“Project Hail Mary’s “Chance” is a master class in everything that can make a trailer effective, from spectacular visuals to arresting sound design to emotional music choices to disarming humor,” said Evelyn Brady, Golden Trailer Awards executive director. “This trailer and the others for Project Hail Mary clearly connected with audiences, helping to make the film a global box office hit. We congratulate the teams from Amazon MGM Studios and Wild Card Creative, as well as all of tonight’s winners and honorees for another fun and very competitive year.”
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The agency of the year award went to AV Squad; the agency has won the award three years straight. Between AV Squad and their print arm, AV Print, the agency took home the most wins, with 14.
“Congratulations to AV Squad, who have dominated this top honor and once again showed why with depth, breadth, and the diverse quality of their work this year,” said Monica Brady, the show’s executive producer. “They bring every project a unique and bespoke touch and approach that serves the film and audiences so well.”
Other top winning titles of the night included One Battle After Another, Weapons and Sinners; each film won three awards. In the studio sector, Disney led with 29 wins, and Warner Bros. Discovery followed with 22.
Awards were dished out across 119 categories, though the top 19 categories were presented live during the staged event at the Saban.
A complete list of the 2026 Golden Trailer Awards winners follows.
GTA26 Show Categories
Best of Show Project Hail Mary “Chance,” Amazon MGM Studios, Wild Card Creative Group
Agency of the Year AV Squad
Best Action The Running Man, “What It Takes,” Paramount, BOND
Best Animation/Family Sketch “Creative,” Angel Studios, Wild Card Creative Group
Best Comedy Anaconda, “O.M.G.,” Sony Pictures, Requiem
Best Documentary Bio Pic of an Individual Pee Wee As Himself – Trailer, HBO, Mark Woollen & Associates
Best Documentary Subject The Tale of Silyan, National Geographic, Requiem
Best Drama Project Hail Mary “Chance,” Amazon MGM Studios, Wild Card Creative Group
Best Fantasy/Adventure Project Hail Mary, “Message,” Amazon MGM Studios, Buddha Jones
Best Horror Lee Cronin’s The Mummy, “Katie,” Warner Bros., Requiem
Best Independent Trailer Good Luck, Have Fun, Don’t Die “Revolution,” Briarcliff Entertainment, AV Squad
Best Music Project Hail Mary “Chance,” Amazon MGM Studios, Wild Card Creative Group
Best Summer 2026 Blockbuster Trailer Disclosure Day, “Know,” Universal Pictures, Buddha Jones
Best Teaser The Devil Wears Prada 2, “Catwalk,” 20th Century Studios, Buddha Jones
Best Thriller Weapons – “Beware,” Warner Bros., Mark Woollen & Associates
Best Video Game Trailer Silent Hill f, Live Action Trailer, Konami Digital America, Create Advertising Group
Most Original Trailer Wuthering Heights “Everything,” Warner Bros. Pictures, Wild Card Creative Group
Best Comedy Trailer for a TV/Streaming Series Nobody Wants This: Season 2, “Lucky,” Netflix, Requiem
Best Drama Trailer for a TV/Streaming Series The Pitt Season 2, Return Trailer, HBO Max, Aspect
NONSHOW CATEGORIES
Best Faith Based Trailer Midwinter Break “Secret,” Focus Features, ZEALOT
Best Independent Trailer Ultra Low (for film budget shot under $3.2million) If I Go Will They Miss Me, Salaud Morisset, Good Hands
Best Motion/Title Graphics Tron: Ares, “Flynn Lives,” Walt Disney Studios, Create Advertising Group
Best Original Score Dune: Part 3, Warner Bros., Jax
Best Romance Wuthering Heights “Everything,” Warner Bros. Pictures, Wild Card Creative Group
Best Sound Editing undertone, “Silence,” A24, Major Major
Best Voice Over (The Don LaFontaine Award) Mortal Kombat 2, “Uncaged” teaser, Warner Bros., Aspect
Golden Fleece Waltzing With Brando, “Offer,” Iconic Releasing, Remote Control Video Creative
Trashiest Trailer Faces of Death “Attention,” IFC, AV Squad
FOREIGN TRAILERS
Best Foreign Action The Furious “Brawler,” Lionsgate, AV Squad
Best Foreign Animation/Family ALICE IN WONDERLAND, TNT4 CHANNEL
Best Foreign Comedy Fackham Hall, “Filthy,” Entertainment, Silk Factory
Best Foreign Documentary Mr. Nobody Against Putin, Made in Copenhagen, Intermission Film
Best Foreign Drama Sentimental Value “Family,” NEON, ZEALOT
Best Foreign Horror Exit 8, Neon, Intermission Film
Best Foreign Independent Trailer Sound of Falling, MUBI, MUBI LAB
Best Foreign Music Ambleside, AMG Intl Film, Good Hands
Best Foreign Teaser No Other Choice, The Axe Teaser, NEON, Aspect
Best Foreign Thriller SHARP CORNER, Elevation Pictures & Vertical, Champ and Pepper
Most Original Foreign Trailer Resurrection – Trailer, Janus Films, Mark Woollen & Associates
TV SPOTS FOR FEATURE FILMS
Best Action TV Spot One Battle After Another – “Pursuit,” Warner Bros., MOCEAN
Best Animation/Family TV Spot Hoppers, TV “Crazy (Super Bowl)”, Walt Disney Studios, X/AV
Best Comedy TV Spot One Battle After Another “Offense,” Warner Bros., MOCEAN
Best Documentary TV spot Jaws @ 50: The Definitive Inside Story, National Geographic, Mark Woollen & Associates
Best Drama TV Spot Sinners “Forever,” Warner Bros. Pictures, Wild Card Creative Group
Best Fantasy Adventure TV Spot Wicked: For Good, “Legacy,” Universal Pictures, Requiem
Best Foreign TV Spot Sentimental Value “Daughters,” NEON, ZEALOT
Best Graphics in a TV Spot Tron: Ares, “Time Is Up,” The Walt Disney Company, Tiny Hero
Best Horror TV Spot Weapons “See Archer,” Warner Bros. Pictures, AV Squad
Best Independent TV Spot Together, “Gift,” NEON, Requiem
Best Music TV Spot Avatar: Fire and Ash “Greatest,” Walt Disney Studios, Rogue Creative Agency
Best Sound Editing in a TV spot Michael “Snap,” Lionsgate, AV Squad
Best Thriller TV Spot Sinners, “Sermon,” Warner Bros, Create Advertising Group
Most Original TV Spot The Fantastic Four: First Steps – “Future Proof,” Walt Disney Studios, MOCEAN
TRAILERS FOR TV/STREAMING SERIES
Best Action for a TV/Streaming Series The Terminal List: Dark Wolf “Pawn,” Amazon MGM Studios & Prime Video, AV Squad
Best Animation/Family (Trailer/Teaser) – TV/Streaming Series Stranger Things: Tales from ’85, “Run,” Netflix, Requiem
Best Documentary/Reality (Trailer/Teaser) – TV/Streaming Series Tsunami: Race Against Time, “Survive” trailer, National Geographic, Aspect
Best Fantasy Adventure (Trailer/Teaser) – TV/Streaming Series Wednesday: Season 2, “Savior,” Netflix, Requiem
Best Foreign (Trailer/Teaser) – TV/Streaming Series Unfamiliar, “Trust” trailer, Netflix, Silk Factory
Best Graphics in a (Trailer/Teaser) – TV/Streaming Series The Beauty – :60 “Star Sell,” FX, FX Design
Best Horror/Thriller (Trailer/Teaser) – TV/Streaming Series IT: Welcome to Derry, “Clown,” HBO Max, Buddha Jones
Best Music (Trailer/Teaser) – TV/Streaming Series Monster: The Ed Gein Story, “Sin,” Netflix, Requiem
Best Original Score (Trailer/Teaser) – TV/Streaming Series Chief of War, “Gods & Men,” Apple TV, GrandSon
Best Sound Editing in a (Trailer/Teaser) – TV/Streaming Series Agatha Christie’s Seven Dials, Netflix UK, ZEALOT
Best Voice Over in a (Trailer/Teaser) – TV/Streaming Series HBO Max, Brand Promo “Hits Different,” HBO Max, BOND
Most Original (Trailer/Teaser) – TV/Streaming Series Pluribus “Message,” Apple TV, ZEALOT
Best OTO (One Time Only) Special Presenting the 2026 Best Picture Nominees, The Academy of Motion Pictures and Science, REBEL
Best Promo for a TV Network Earth Month, “Senses,” National Geographic, Requiem
TV SPOTS FOR TV/STREAMING SERIES
Best Action TV Spot – TV/Streaming Series Daredevil: Born Again Season 2, “Flatline 30,” Marvel Television, Aspect
Best Animation/Family TV Spot – TV/Streaming Series
Maul: Shadow Lord TV30 “Get Mauled,” Lucasfilm, Aspect
Best Comedy TV Spot – TV/Streaming Series It’s Always Sunny in Philadelphia, “Golden Bachelor,” FX, FX In House
Best Documentary/Reality TV Spot – TV/Streaming Series Hurricane Katrina: Race Against Time :60, National Geographic, Buddha Jones
Best Drama TV Spot – TV/Streaming Series Landman “Hunter”, Paramount+, ZEALOT
Best Horror/Thriller TV Spot – TV/Streaming Series Alien: Earth – “3:06 Gestation,” FX, FX Design / Tendril
Best Music TV Spot – TV/Streaming Series Fallout, “Slide Review,” Amazon MGM Studios, Tiny Hero
Most Original TV Spot – TV/Streaming Series The Beauty, “Big Pharma,” FX, FX In House
HOME ENT | DIGITAL
Home Ent | Best Digital – Action Sisu: Road to Revenge “Sisu Comes Home,” Sony Pictures Home Entertainment, Jump! Creative
Home Ent | Best Digital – Animation/Family How To Train Your Dragon – “Epic Friendship,” Universal, REBEL
Home Ent | Best Digital – Comedy Gilmore Girls 25th Anniversary, “25 Coffees for 25 Years,” Warner Bros. Discovery, Warner Bros. Worldwide Television Marketing
Home Ent | Best Digital – Drama NUREMBERG, “STRAP YOURSELF IN,” Sony Pictures Classics, LIVEBAD Creative
Home Ent | Best Digital – Fantasy Adventure Andor S2, “Heavy Heart,” Disney+, GrandSon
Home Ent |Best Digital – Horror/Thriller Sinners – Trailer “Iconic Bonus,” Warner Bros, REBEL
INNOVATIVE ADVERTISING FOR FEATURE FILM
Most Innovative Advertising for a Feature Film The Naked Gun, Save PSA, Paramount Pictures, Aspect
Best Action TrailerByte for a Feature Film Project Hail Mary, Digital Campaign, Amazon MGM Studios, Tiny Hero
Best Animation TrailerByte for a Feature Film
Hoppers, Digital Spots, The Walt Disney Company, Tiny Hero
Best Comedy TrailerByte for a Feature Film Good Fortune, Digital Campaign, Lionsgate, GrandSon
Best Drama TrailerByte for a Feature Film The Testament of Ann Lee | Social Spots, Searchlight Pictures, AV Squad
Best Horror TrailerByte for a Feature Film Weapons | Social Spots, Warner Bros. Pictures, AV Squad
Best Thriller TrailerByte for a Feature Film Bugonia, “Good Luck” Social, Universal Pictures, Make it Social
Best Viral Campaign for a Feature Film One Battle After Another, Digital Campaign, Warner Bros., X/AV
INNOVATIVE ADVERTISING FOR TV STREAMING SERIES
Most Innovative Advertising for a TV/Streaming SERIES Bridgerton S4, “You Shall Go To The Ball,” Netflix, MAKE IT SOCIAL
Best Action TrailerByte for a TV/Streaming SERIES The Terminal List: Dark Wolf, Digital Campaign, Amazon MGM Studios, Tiny Hero
Best Comedy TrailerByte for a TV/Streaming SERIES Lego Star Wars: Rebuild the Galaxy, “Pieces of the Past,” Disney, Intermission Film
Best Drama TrailerByte for a TV/Streaming SERIES Devil In Disguise: John Wayne Gacy, “ASMR,” Peacock, Trailer Park Group
Best Thriller TrailerByte for a TV/Streaming SERIES Alien: Earth “Blood,” FX, ZEALOT
Best Viral Campaign for a TV/Streaming SERIES Black Mirror S7, TCKR Systems Social Campaign, Netflix, Make it Social
BTS/EPK
Best BTS/EPK for a Feature Film (Under 2minutes) Springsteen: Deliver Me from Nowhere, “Becoming Bruce,” The Walt Disney Studios, Tiny Hero
Best BTS/EPK for a Feature Film (Over 2minutes) Agony & Ecstasy: The Music and Movement of Ann Lee, Searchlight Pictures, The Hive
Best BTS/EPK for a TV/Streaming Series (Under 2minutes) Wonder Man, “The Slattery Method,” The Walt Disney Studios, Tiny Hero
Best BTS/EPK for a TV/Streaming Series (Over 2minutes) The Last of Us: Inside the Episode 202, HBO Max, HBO Marketing AV
POSTERS for FEATURE FILMS
Best Action Poster The Fantastic Four: First Steps “Payoff,” Walt Disney Studios, ZEALOT
Best Animation/Family Poster KPop Demon Hunters – Payoff Poster, Netflix, AV Print
Best Billboard (for Feature Film or TV/Streaming Series) Percy Jackson and the Olympians S2 – Experiential Water Billboard, Disney Branded Television
Best Comedy Poster Good Luck, Have Fun, Don’t Die – Payoff Poster, Briarcliff Entertainment, AV Print
Best Documentary Poster Wick is Pain – Filmstrip, Lionsgate, AV Print
Best Drama Poster Train Dreams, “Illustrated Payoff,” Netflix, GrandSon
Best Foreign Poster Sound of Falling, mk2 Films, Intermission Film
Best Horror Poster The Conjuring: Last Rites, Teaser, Warner Bros., WORKS ADV
Best Independent Poster Dracula, SND, Leroy & Rose
Best International Poster Orwell 2 + 2 = 5, Le Pacte, Leroy & Rose
Best Motion Poster Kill Bill: The Whole Bloody Affair – Motion Poster, Lionsgate, AV Print
Best Teaser Poster Ballerina – Smoking Gun Poster, Lionsgate, AV Print
Best Thriller Poster The End of Oak Street, Warner Bros., WORKS ADV
Best Wildposts (Teaser Campaign)/ Downton Abbey: The Grand Finale – “Bus Shelter Domination,” Focus Features, AV Print
Most Original Poster Rental Family, Alternate Artwork, Searchlight, Intermission Film
POSTER for TV/STREAMING SERIES
Best Comedy Poster (for a TV/streaming series) The Muppet Show – “Theater,” Disney, Leroy & Rose
Best Documentary/Reality Poster (for a TV/streaming series) Fear Factor, Key Art, Fox, Trailer Park Group
Best Drama/Action Poster (for a TV/streaming series) Memory Of A Killer, FOX, Leroy & Rose
Best Horror/Thriller Poster (for a TV/streaming series) Squid Game S3, “Coffin” teaser, Netflix, The Refinery
Best Wildposts (for a TV/streaming series) Monster: The Ed Gein Story, “Wildposts,” Netflix, GrandSon
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