Pinterest is turning to AI to help consumers move from searching for product inspiration to actually being able to imagine what it might be like to redesign a space or compare home decor options as they’d appear in their own rooms. On Thursday, the company said it’s launching a new consumer-facing feature called “Restyle” in beta in the U.S. and Canada, powered by Pinterest Intelligence.
The foundation of Pinterest Intelligence combines Nvidia Blackwell GPUs and Nvidia Dynamo with open source models and Pinterest-built technology, the company shared on Monday. The partnership will improve the Pinterest Assistant’s ability to handle visual search requests, turn people’s searches into signals for AI discovery and shopping, and more.
Image Credits:Pinterest With Restyle, users will be able to take a photo of their space, then test and compare different options in their own homes by prompting the AI to do things like add wall art, furniture, accessories, or other home decor, including items from images they found on Pinterest, or change the lighting, paint color, plants, and more. They can also click on individual items in the room to swap them out, erase them from the image, or make further edits. Alternatively, they can ask the AI to visualize their room in a completely different style, like “bohemian,” “industrial,” “whimsical,” “dopamine,” or other trendy looks.
