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Courtesy of OpenAP Ryan Gould, who helps oversee U.S. ad sales for Warner Bros. Discovery, has been appointed chairman of Open AP, the consoritum of media and tech companies working to make new digital ad-buying pracitces more interoperable among different publishers.
He replaces John Halley, the former head of ad sales for Paramount Skydance, who left that role late last year.
“Ryan brings both strategic vision and operational fluency to this role,” said David Levy, CEO of OpenAP, in a prepared statement. “He understands that the future of premium video depends on common standards and interoperable identity. His leadership will help accelerate OpenAP’s mission to turn audience consistency from aspiration into infrastructure.”
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