OpenAI Just Spiked Bob Iger’s Final Big Strategic Deal. For Disney, Maybe That’s Lucky

By Todd Spangler

Todd Spangler

NY Digital Editor

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Before Disney‘s officially sanctioned AI-generated versions of Mickey Mouse, Darth Vader, Baby Yoda, Deadpool and more debuted in OpenAI‘s Sora, the AI company abruptly pulled the plug on the video app.

Could it be a blessing in disguise for Disney?

For Bob Iger, who officially stepped down as Disney’s CEO earlier this month, the OpenAI pact was meant to be one of his final signature deals — giving Disney an on-ramp to the exploding world of AI. Disney also was going to plow $1 billion into OpenAI as part of the relationship.

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