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Todd Spangler
NY Digital Editor
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Courtesy of NowThis NowThis, the digital-first and social news outlet that targets Gen Z audiences, has hired producer Georgie Guinane as head of studio, L.A.
In the new role, Guinane will lead NowThis’ Los Angeles studio, in charge of the company’s slate of original digital series. She reports directly to editor in chief Michael Vito Valentino.
Guinane joins the company from Flighthouse Media, a media publisher, creative agency and content studio that says it bridges “the gap between brands and Gen Z.” She worked at Flighthouse for five years as director of content, overseeing creative vision and strategy for the company’s owned-and-operated channels, as well as branded integration content across all platforms. Earlier in her career, Guinane was a senior producer at viral-video company Jukin Media and was a producer and writer for Clevver Media.
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