Music Industry Moves: iHeartMedia’s Alissa Pollack Named President of Mediabase

By Jem Aswad

Jem Aswad

Executive Editor, Music

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RCS Worldwide has announced the promotion of Alissa Pollack to president of Mediabase, a top music industry source for airplay analytics, chart intelligence, and music data. In this elevated role, Pollack will also continue her full responsibilities as president of global music marketing at iHeartMedia.

As president, Pollack will lead Mediabase’s strategic direction, global expansion, product innovation, and commercial growth, according to the announcement.

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