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Brian Steinberg
Senior TV Editor
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Courtesy of MS NOW Most TV viewers know MS NOW as a cable network. What if it were a social one, too?
When the Versant Media-backed outlet launches a new subscription-based app this week, it does so with the vow to help new members communicate not only with MS NOW anchors and correspondents, but with each other. The MS NOW “Membership” comes with two different opportunities each day for subscribers to speak directly with top personalities during live Q& A sessions; a regular suite of new content aimed at wellness; and the opportunity not just to watch MS NOW programming, but to be part of a community of like-minded people
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