LISTEN: How Travis Scott is Ascending to Culture Moguldom Through Music, Movies, Retail, Business and More

'Daily Variety' podcast dives into news, trends and personalities making headlines in showbiz

By Cynthia Littleton

Cynthia Littleton

Business Editor

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On today’s episode of “Daily Variety” podcast, in our Cover Story segment, Variety’s Angelique Jackson details her time spent with multihyphenate superstar Travis Scott, who comes off a record-setting music tour with a high-profile role in the movie of the moment, Christopher Nolan’s “The Odyssey.”

Scott has emerged as a star in the new realm of omnipresent celebrity that is expressed through record-setting music tours, social media, retail brand partnerships across a spectrum of products and companies as giant as McDonald’s as well as a range of business ventures in his hometown of Houston and beyond. One of his next big mountains to climb is getting serious about producing his own movie and TV shows. Scott’s Cactus Jack banner recently struck a first-look deal to develop projects for Paramount Pictures.

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