By Ed Meza
Plus IconEd Meza
@edmezavar
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Courtesy of Marin David, Ville du Havre The dramatic drop in 2025 French TV export figures may have cast a shadow over this year’s Unifrance Rendez-Vous TV market in Le Havre. Yet, like the skies over the Normandy coast, the gloom proved fleeting. Local sellers, rather than disheartened, are already navigating the current challenges and discovering new opportunities in the process.
Indeed, some even view the market downturn as a natural return to a more balanced field following the high-flying peak TV buying sprees of global streamers.
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