ICEX Unveils ‘La Tarara,’ ‘La Llama’ for Cannes, Adds Carla Simón’s ‘Flamenco’ to ‘Where Talent Ignites’ Showcase

Mar 18, 2026 12:51am PT ICEX Unveils ‘La Tarara,’ ‘La Llama’ for Cannes, Adds Carla Simón’s ‘Flamenco’ to ‘Where Talent Ignites’ Showcase

Audiovisual From Spain heads to Cannes with two newly unveiled shorts, 'La Tarara' and 'La Llama,' which joins Carla Simón’s 'Flamenco,' all three created to highlight Spanish talent in a renewal of the Spanish government's novel 'Where Talent Ignites' campaign

By Emiliano de Pablos

Plus Icon

Emiliano de Pablos

Latest

Malaga Industry Wrap: Market Trends, Titles to Track 4 days ago
Netflix’s Diego Ávalos Pitches Accessibility and Flexibility to Emerging Spanish Talent at Málaga 6 days ago
Ibermedia Next Consolidates as a Catalyst for Ibero-American Animation 6 days ago

See All

Ingrid García-Jonsson in 'La Tarara' Courtesy of Audiovisual From Spain

Spain’s Audiovisual From Spain, the brand run by Spanish trade and investment body ICEX to drive the interational impact of Spanish talent, is heading to Cannes with newly unveiled short films “La Tarara” and “La Llama,” plus Carla Simón’s previously introduced “Flamenco” as it expands its 2026 “Where Talent Ignites” campaign across film, fashion, music, design and contemporary culture.

With “Flamenco” already unveiled in February at the Rotterdam Film Festival, the main Cannes reveal is the launch of “La Tarara,” starring Ingrid García-Jonsson and “La Llama,” built around the creative universe of Spanish designer Jaime Hayon.