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How ‘GTA 6,’ Return of BlizzCon and a Very Packed Fall Release Slate Are Revving Up Video Game Industry’s Optimism

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CitrixNews Staff
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How ‘GTA 6,’ Return of BlizzCon and a Very Packed Fall Release Slate Are Revving Up Video Game Industry’s Optimism
Sep 10, 2026 10:00am PT How ‘GTA 6,’ Return of BlizzCon and a Very Packed Fall Release Slate Are Revving Up Video Game Industry’s Optimism

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Jennifer Maas

TV Business Writer

@jmaasaronson See All BlizzCon GTA 6 Wolverine Blizzard/Rockstar Games/Insomniac Games

After suffering through a post-pandemic downturn, the gaming industry is readying an onslaught of fall releases in the hopes of turning the sector back toward growth.

The white-hot anticipation for the much-delayed “Grand Theft Auto VI” is expected to go a long way to juice the market with projections that it could bring in well over $3 billion in revenue in its first week of release. And there’s a slew of other titles ready to capitalize on the renewed interest in big-ticket games stirred up by “GTA 6” fever.

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