Disney’s Cathleen Taff Expands to Entertainment Studios and Consumer Products President

By Jennifer Maas

Jennifer Maas

TV Business Writer

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Disney has set Cathleen Taff as president of its newly combined Disney Entertainment – Studios and Consumer Products team.

Beginning Oct. 4, the global licensing and publishing businesses will move under Disney Entertainment – Studios. Staying put under the Disney Experiences division are Disney Parks Merchandise, Disney Store, and DisneyStore.com.

Most recently president of Disney Consumer Products (DCP), Lisa Baldzicki will shift into the newly created role of executive vice president of global experience and innovation, she will work closely with each business’ leadership teams to drive continued success.

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