Carter Gregory Courtesy of CAA Carter Gregory, a digital personality and music executive, has inked with Creatives Artists Agency for representation.
Gregory, a former vp of A&R at Capitol Music Group, where he signed artists like FLETCHER, Doechii, Natalie Jane, Amelia Moore and Duncan Laurence, has since branched out digitally at the intersection of popular culture, music and fashion. At Capital Music, his focus was on the rise of Latin music globally.
Gregory’s podcast, The Set List, includes interviews with major musicians, actors and producers. On TikTok, where Gregory has just over 730,000 followers, or on Instagram where he has another 650,000 followers, his short videos often feature rising Latin music stars.
He joins CAA for representation as its creators division looks to digital video and audio influencers to drive growth for the major talent agency.
Gregory is also managed by Range Media Partners.
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