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‘Brunello: The Gracious Visionary’ Trailer: Giuseppe Tornatore’s Documentary Shows the Rise of the King of Cashmere

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CitrixNews Staff
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‘Brunello: The Gracious Visionary’ Trailer: Giuseppe Tornatore’s Documentary Shows the Rise of the King of Cashmere
Jun 9, 2026 11:00am PT ‘Brunello: The Gracious Visionary’ Trailer: Giuseppe Tornatore’s Documentary Shows the Rise of the King of Cashmere

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Ellise Shafer

See All Brunello Cucinelli with cashmere goats in Mongolia Courtesy of Stefano Schirato

Brunello: The Gracious Visionary,” a documentary on fashion mogul Brunello Cucinelli from Oscar winner Giuseppe Tornatore, has released an official trailer ahead of its U.S. release.

The film, which combines interviews and archival footage with reenacted stories from Cucinelli’s life, documents the rise of the King of Cashmere. Starting out as the son of a farmer in Umbria, Italy, Cucinelli worked his way up in the fashion and business world to start a billion-dollar luxury clothing brand built on high-quality cashmere sweaters. Now beloved by celebrities and tech CEOs, Brunello Cucinelli has also come to represent something bigger: the philosophy of humanistic capitalism, which Cucinelli has embodied by placing the company’s headquarters in Solomeo, Italy and employing many of the town’s inhabitants.

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