Box Office: ‘Scary Movie’ Scores Franchise-Best $55 Million Opening, ‘Masters of the Universe’ Stumbles With $29.3 Million

By Rebecca Rubin

Rebecca Rubin

Senior Film and Media Reporter

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• Box Office: ‘Scary Movie’ Scores Franchise-Best $55 Million Opening, ‘Masters of the Universe’ Stumbles With $29.3 Million 10 minutes ago
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It’s a horror trifecta. Paramount’s “Scary Movie” ruled at box office with $55 million in its opening weekend, extending an unexpected streak for, well, scary movies in the height of summer movie season. The R-rated parody was joined at the top of North American charts by “Backrooms” and “Obsession,” two horror films that captured lightning in a bottle with Gen Z crowds.

Buoyed by positive word-of-mouth as well as the power of nostalgia and horror, “Scary Movie” landed above expectations and cemented a record opening for the franchise. The sixth installment in the 25-year-old series overtook the benchmark held by 2006’s “Scary Movie 4” with $49.7 million (not adjusted for inflation). Miramax financed “Scary Movie” for $30 million, so the horror-comedy is poised to reap financial rewards. Globally, it has earned $105.5 million from 53 markets.

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