Boost in Animation, VFX and Location Shoots Down Under Fueled by Australia’s Incentive Boost

By Paul Chai

Paul Chai

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o paraphrase a famous baseball film: If you legislate it, they will come. That has been the experience of the Australian film industry after the government boosted the Location Offset from 16.5% to 30% in July 2024 after a period of uncertainty. Another sweetener was the removal of the 20% above-the-line cap from the Producer Offset taking away restrictions when using major creative talent.

The result was an immediate uptick in interest in Australia as a place to shoot, but in the past 12 months that has turned into concrete success.

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