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BET Forms First-Ever Advisory Board, Tapping Queen Latifah, LL Cool J, Founder Bob Johnson and More

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CitrixNews Staff
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BET Forms First-Ever Advisory Board, Tapping Queen Latifah, LL Cool J, Founder Bob Johnson and More
Jun 2, 2026 8:00am PT BET Forms First-Ever Advisory Board, Tapping Queen Latifah, LL Cool J, Founder Bob Johnson and More

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Todd Spangler

NY Digital Editor

xpangler See All BET - Queen Latifah, LL Cool J, Bob Johnson Getty Images

Paramount Skydance’s BET has formed its first board of advisers, saying the group of six “cultural icons, business leaders and industry visionaries” will help guide the brand’s “continued evolution as a force at the intersection of media, community and culture.”

The six members on the inaugural BET board of advisers are: BET founder Bob Johnson; Queen Latifah, Grammy-winning artist, actress, producer and entrepreneur; LL Cool J, artist, actor and entrepreneur and Rock & Roll Hall of Fame inductee; Troy Vincent, the NFL’s executive vice president of football operations; Raymond J. McGuire, president of financial advisory and asset management firm Lazard; and George Cheeks, chair of TV Media at Paramount Skydance.

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