As a result of a multi-year antitrust probe by Germany’s federal competition regulator and others, Apple has agreed to modify the requirements for apps on its platforms that ask for consent to track the user across other apps or websites.
Regulators said this system, known as App Tracking Transparency, or ATT, had favored Apple over third-party apps, since Apple allows its own apps to use consumers’ data from its ecosystem without requiring a consent screen.
