Apple Maps has never been considered the crème de la crème of navigation apps (that honor obviously goes to Google Maps) and now, if reports are correct, its user experience is about to get ads, Bloomberg reports.
Apple is gearing up to introduce the change later this year, with an official announcement about it as soon as this month, sources tell Bloomberg. Ads could start showing up in the iOS Maps app at some point this summer.
Originally reported by TechCrunch
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"We can’t quite afford to support everything that we have done in the past."