Apple’s new CEO John Ternus used the opening of the company’s Surprise and Shine event Wednesday to make its AI strategy clear: the iPhone is already the best AI device out there, and Apple cares more about data privacy than its rivals.
The comments come as Ternus takes the reins at Apple from Tim Cook, who is now executive chairman, and offer a clear picture of how the company plans to compete in the AI era. Instead of building new hardware for AI, Apple wants to make the iPhone the central way consumers interact with the new technology.
