American Film Market Expands With Launch of AFM House, Site of Its Innovation Hub (EXCLUSIVE)

By Nick Vivarelli

Nick Vivarelli

International Correspondent

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The American Film Market is expanding its scope with the launch of a new Los Angeles venue called The AFM House that will be site of its Innovation Hub.

The Independent Film & Television Alliance (IFTA), that produces the AFM, on Wed, announced the new venue located across from the Fairmont Century Plaza. The AFM House adds 15,000 square feet of indoor and outdoor space to the market’s campus, “creating a dynamic gathering place for innovators, entrepreneurs, filmmakers, creators, cinema owners, distributors, investors and global brands to explore the ideas, technologies and business models shaping the future of the global screen economy,” IFTA said in a statement.

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