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Brian Steinberg
Senior TV Editor
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Courtesy of CBS News It’s not surprising to see ratings at “60 Minutes” slump when CBS doesn’t air a strong football game before the start of the show. But the program’s performance on Sunday, which lacked exactly that kind of NFL lead-in, is alarming nonetheless.
The fifth episode of this season’s cycle of the venerable CBS newsmagazine drew only 5.64 million viewers, one of the smallest audiences for the program in years, according to data from Nielsen. The show captured a mere 558,000 among viewers between 25 and 54, the demographic coveted most by advertisers in news programming.
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